This is the coolest idea EVER!
I want to move back to Chicago now:
The IdeaCereality® is more than a place to get cereal. It's a new way of thinking about cereal. A new choice in fast food. And an idea whose time has come.
At Cereality, customers choose from their favorite brands and toppings. Pajama-clad Cereologists™ fill the orders. And customers choose and add their own milk, just the way they like it.
How freaking cool is that?
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